Values are something everyone has and lives by – but quite often we do this without realising, or even knowing what ours even are.
Having a defined set of company values acts as a foundation for the culture of your business. They are there, even if you don’t know what they are right now.
When it’s just you, you’ll follow these without realising too much – just like we do personally day to day. But when you start to build out a team it’s really important to take a step back and look at what your values are, and how you want to use them in your business.
The Importance of Company Values
They are your business’s guiding principles. They establish the starting point for how your team collaborates, makes decisions, and engages with clients. When everyone shares a common set of values, it fosters a positive culture that not only enhances employee satisfaction but also attracts and retains top talent. In short, strong values can significantly impact your business’s success.
How to Define Your Values
Let’s walk through a simple (one of our values – check out further down!!) process to help you define your company values:
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Reflect on What Matters
Begin by considering what principles are important to you and your business. What do you want to emphasise? They could include teamwork, innovation, integrity, or perhaps a commitment to customer service. Take some time to gather your thoughts, perhaps over a cup of coffee.
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Involve Your Team
Engaging your team in this process is essential. Encourage open discussions and invite input from all members. A collaborative approach not only enriches the conversation but also ensures everyone feels included and invested in the outcome. A brainstorming session can be an effective way to gather everyone’s perspectives.
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Narrow It Down
Once you’ve compiled a list of potentials, it’s time to refine them. Aim for 3 to 5 core values that genuinely represent your business. Ensure they are specific, memorable, and actionable. For example, instead of simply stating “integrity,” consider phrasing it as “we honour our commitments.”
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Bring Them to Life
Values should not just be words on a wall; they must be lived and breathed throughout the business. Share them with your team, display them prominently in the workplace, and integrate them into your hiring process. Encourage team members to embody these values in their daily activities to create a cohesive culture.
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Review and Revise
Remember, company values are not static. As your business evolves, so too might your values. Regularly revisit and assess them to ensure they continue to resonate with your team and align with your mission.
Pink Pig Values
At Pink Pig, our values are the foundation of everything we do. We make decisions by these, we hire (and fire) on them, we live and breathe them!
- Excellence – We strive for excellence in all we do, by investing in ourselves and the best tech available to ensure we are always ahead of the curve.
- Simplicity – We streamline the accountancy process to make it as efficient as possible in order to free up your time to do more of what you love.
- Lifestyle – Our whole business ethos revolves around your desired lifestyle – doing what you love with who you love.
The Bottom Line
Defining your company values is a key part in building a positive workplace culture. Values provide a sense of direction and purpose for your team, fostering collaboration and commitment. If you’re feeling overwhelmed by HR compliance or want guidance in cultivating a strong culture, we’re here to help.
Ready to take the next step? Pop over and complete our Quick Questionnaire and we’ll be in touch to arrange a call. Let’s collaborate to create a fantastic workplace together!
We look forward to hearing from you!
